> ## Documentation Index
> Fetch the complete documentation index at: https://docs.allgoodhq.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Getting Started with Email Builder

## Overview

Email Builder automates Marketo program cloning by creating new programs, updating tokens, and verifying results. You can manage token updates directly or import them from campaign briefs, then send sample emails to confirm everything looks correct.

This eliminates the manual work of cloning programs, filling individual tokens, and handling image uploads/resizing.

## Prerequisites

* An [Integration with Marketo](/integrations/marketo) has already been setup.

## How it works

*Diagram: Overview of how Email Builder works.*

## Step-by-Step Guide

For this quick start, we will use a sample template program and sample campaign brief to start.

<Steps>
  <Step title="Check out a sample program">
    * allGood will create a sample template program with a sample email. Checkout program in Marketo -> Marketing Activities -> Search for "**NL - YYYY.MM.DD - allGood Customer Newsletter**".

    <Frame caption="Search for &#x22;**NL - YYYY.MM.DD - allGood Customer Newsletter**&#x22;">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image6.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=5467de6768f91f907e9d1ae184d94211" alt="Image6" width="498" height="267" data-path="images/use-cases/email-builder/quick-setup/media/image6.png" />
    </Frame>

    <Frame caption="My Tokens">
      <img src="https://mintcdn.com/allgoodtechnologyinc/LLuZFgCHi-k0BcYV/images/use-cases/email-builder/quick-setup/media/image7.png?fit=max&auto=format&n=LLuZFgCHi-k0BcYV&q=85&s=3ab05b6fe43b0979abcebce6c1c7c808" alt="Image7" width="808" height="440" data-path="images/use-cases/email-builder/quick-setup/media/image7.png" />
    </Frame>
  </Step>

  <Step title="Preparation with Campaign Brief">
    * allGood will provide a Campaign Brief template, which will contain Program Details and Tokens for the program

    * Copy the brief doc into your Google drive.

    * In "Program Details", fill out the template program to clone, as well as the new program name and folder to clone into

    <Frame caption="Campaign brief - Program details">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image4.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=9fddcb210c17b0690aabd0dd100bd93c" alt="Image4" width="938" height="342" data-path="images/use-cases/email-builder/quick-setup/media/image4.png" />
    </Frame>
  </Step>

  <Step title="Update Email content">
    * The sample campaign brief already have basic sample content

    * Update any content such as subject and diescription

    * Utilize text formatting abilities within the document (refer to [the Preparing the Campaign Brief for more details](./prepare-the-campaign-brief.md))

    <Frame caption="Campaign Brief - Email content">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image1.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=efbc3fb3131fef07d5434d9d828f3d30" alt="Image1" width="1051" height="838" data-path="images/use-cases/email-builder/quick-setup/media/image1.png" />
    </Frame>
  </Step>

  <Step title="Start Email builder">
    * Sign in to [allGoodhq.app](https://allgoodhq.app)

    * In the "**Home**" screen, click "**Start Email Builder**". This will guide you to the Worksheet screen.

    <Frame caption="Home - Start Email Builder">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image20.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=2096276b40cb98c0c5a7156360600542" alt="Image20" width="1314" height="590" data-path="images/use-cases/email-builder/quick-setup/media/image20.png" />
    </Frame>

    <Frame caption="Worksheet screen">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image3.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=3861e73c83a6c84ca0108cb4cbe48cf2" alt="Image3" width="2048" height="1371" data-path="images/use-cases/email-builder/quick-setup/media/image3.png" />
    </Frame>

    * Click "**From link**" button

    * Paste the Campaign brief url into the link

    <Frame caption="Copy the Campaign brief URL from the browser">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image2.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=aa437c329b9f3e4f39872cbc8e949ef2" alt="Image2" width="865" height="107" data-path="images/use-cases/email-builder/quick-setup/media/image2.png" />
    </Frame>

    <Frame caption="Paste in the Import from link">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image17.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=bb1f02d36585283b05fed81783900cd8" alt="Image17" width="1464" height="512" data-path="images/use-cases/email-builder/quick-setup/media/image17.png" />
    </Frame>

    * Click "**Import**" button

    * Mary will start building your program from the template program

    <Frame caption="File is being processed once you import">
      <img src="https://mintcdn.com/allgoodtechnologyinc/LLuZFgCHi-k0BcYV/images/use-cases/email-builder/quick-setup/media/image9.png?fit=max&auto=format&n=LLuZFgCHi-k0BcYV&q=85&s=9fe8f9e09c684dbe7cf1d05ab7312510" alt="Image9" width="1286" height="284" data-path="images/use-cases/email-builder/quick-setup/media/image9.png" />
    </Frame>

    <Frame caption="Mary built program successfully and sent a sample email.">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image14.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=438d5cc960ae8672a02683ff40ffef91" alt="Image14" width="2048" height="1347" data-path="images/use-cases/email-builder/quick-setup/media/image14.png" />
    </Frame>
  </Step>

  <Step title="Review sample emails">
    * Verify you received the sample email

      * Sometimes the preview email is delayed for a few minutes.

      * In some instances, the email could be marked as spam. Check your spam folder.

      * You can also click "**Preview**" button to see the preview email in Marketo

    <Frame caption="Right sidebar - click &#x22;Preview&#x22; on &#x22;**Preview Email Drafts**&#x22; section.">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image5.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=66fd1d55608a0850ca9bf7bfdebf85be" alt="Image5" width="958" height="490" data-path="images/use-cases/email-builder/quick-setup/media/image5.png" />
    </Frame>

    <Frame caption="Verify email sent to your email address">
      <img src="https://mintcdn.com/allgoodtechnologyinc/288g9iAAi6PnQz-I/images/use-cases/email-builder/quick-setup/media/image21.png?fit=max&auto=format&n=288g9iAAi6PnQz-I&q=85&s=10229b328b549687696173ed887cbadd" alt="Image21" width="1380" height="1698" data-path="images/use-cases/email-builder/quick-setup/media/image21.png" />
    </Frame>
  </Step>
</Steps>

You have successfully built a new email with Mary! You can learn more details in the next steps.

Next steps:

* [Tokenize your emails](./tokenize-your-emails.md)

* [Prepare a Campaign brief doc](./prepare-the-campaign-brief.md)

* [Launch a campaign with allGood](./launch-a-campaign-in-allgood.md)

* [Launch a campaign with Asana](./launch-a-campaign-with-asana.md)

* [Launch a campaign with Workfront](./launch-a-campaign-with-workfront.md)

Learn more about additional features

* [Real-time editing with Mary](./feature-real-time-editing.md)

* [Add Mary Instructions](./feature-add-mary-instructions.md)

* [Email Layout Optimization](./feature-email-layout-optimization.md)

* [Update Preheader](./feature-update-preheader.md)
