Merge field reference

A merge field is a placeholder in double curly braces, such as {{ person.firstName }}, that allGood fills in for each recipient when the email sends. This page lists every one an email can use. For how they work and why, see Personalizing an email. Write each field exactly as shown. Capitalization matters, and a misspelled field shows as blank with no warning.

The recipient: `person`

Field	What it holds	Notes
`person.firstName`	First name
`person.lastName`	Last name
`person.fullName`	Full name
`person.email`	Email address
`person.title`	Job title
`person.companyName`	Company name	The only company detail available.
`person.phone`	Phone number	Stored in international format, such as `+14155552671`.
`person.lifecycleStage`	Lifecycle stage
`person.timezone`	The person’s time zone	A time zone name, such as `America/New_York`.
`person.consent`	Subscription state	`subscribed`, `unsubscribed`, or `unknown`. Someone marked `unsubscribed` doesn’t receive the email at all.

Every person field can be empty. An empty field shows as blank. Add a fallback for any you use in a greeting or subject. A few more exist for advanced use: person.name, person.id, person.shortId, and person.isTest.

The sender: `sender`

Field	What it holds	Notes
`sender.fromName`	The From name
`sender.fromEmail`	The From address	Always on your verified sending domain.
`sender.replyTo`	The reply-to address	Blank if none is set.
`sender.postalAddress`	Your postal address	Required in the footer. See Before an email can send.

These come from your sending domain’s settings. See Set up an email domain.

This send: `send`

Field	What it holds	Notes
`send.unsubscribeUrl`	The unsubscribe link for this recipient	Must be the `href` of a real link. Required.
`send.sentAt`	When the email was sent	A timestamp, such as `2026-10-26T15:38:28Z`. Format it with the `date` filter.
`send.shortId`	The ID of this send	Mostly useful for support.
`send.artifactShortId`	The ID of the email	Mostly useful for support.

Your copy and other assets: `asset`

Pattern	What it holds
`asset.copy.content.<field>.value`	One field from this email’s copy, such as `headline`. The field names come from the template’s copy schema.
`asset.<key>.…`	Anything else the email depends on, such as a webinar, an event, a form, or an image. The key is the name the email gave that dependency.

Print the current year

There’s no year field. Use the date filter on the current time:

© {{ "now" | date: "%Y" }} Your Company

The year is worked out when the email sends, so it needs no yearly update. For more snippets, such as tracking links and dates, see Liquid recipes.

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The recipient: `person`

The sender: `sender`

This send: `send`

Your copy and other assets: `asset`

Print the current year

​The recipient: person

​The sender: sender

​This send: send

​Your copy and other assets: asset

​Print the current year

The recipient: `person`

The sender: `sender`

This send: `send`

Your copy and other assets: `asset`

Print the current year