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You create a landing page by describing it. You set up a landing page generator, give it a brief, and Mary turns it into a finished page, then saves it as a draft.

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Before you start

Have these ready. None is required, but each makes the page better:
1

Start the generator

In Content, select Create, then choose Landing Page. You name and brief it on the next screen.
The New content window, listing Branding, Email, Email Components, Form, Landing Page, Page Components and Visual Asset

Choose Landing Page

A window then asks how you want to start. Select Start from scratch to build the structure and dependencies yourself, or choose a template. To start from a template, see Making a page from a template.
The window that asks how to start a landing page generator, showing Start from scratch and four template cards

Select Start from scratch, or choose a template

2

Set up the generator

Enter a name for the generator. The name is required. Then fill in what you have:
  • Page Components: choose a page component library, so the page is built from approved sections.
  • Brand Guidelines: select Use brand guidelines and choose one, so the page matches your look and voice. Select No brand guidelines to skip it.
  • Page Brief: choose a file that says the goal of the page, who it’s for, and what you want the visitor to do.
The Start from scratch setup, showing the generator name, Page Components, Brand Guidelines, Page Brief and the Start button

Name the generator, link what it builds from, and attach your page brief

Select Start. You land in Workshop, the chat with Mary about this page, where she builds it.
3

Name the form in your brief

If the page should collect information, say so in your brief and name the form you want. The page then submits to that form. See Adding a form to a page.
4

Name the address in your brief

Include the slug you want, which is the path the page serves at on your subdomain. Use lowercase letters with hyphens, such as spring-launch. Mary sets it when she builds the page.There’s no field for the slug in the page itself. Once the page exists, its address shows beside its title, such as /spring-launch. To change it later, ask Mary.A page can’t be saved without a slug. If another page already uses the address, publishing is stopped, and the message names the address that’s taken.
When this works, the page appears in Content as a draft. Open it, and you can preview it before anything goes live. See Previewing a landing page.

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Change it afterwards

Ask Mary for a change in plain language, and she saves it as a new version. If you’d rather change the code yourself, see Editing a landing page’s code. If you get stuck, contact support@allgoodhq.com.